33.5 C
Saturday, August 15, 2020

ISL has helped spark immense interest in football in India

- Advertisement -

Mumbai, Dec 13 (IANS) The Indian Super League (ISL) has helped spark immense interest in football in India, ever since its inception in 2014 says an independent study conducted by YouGov SportsIndex.

Over 64 per cent of youth in the country are interested in football among other sports in 2019 as compared to only 27 per cent in 2013. The popularity of the sport has seen a 137 per cent spike among Indians ever since the ISL began according to the survey.

According to data from BARC, the ISL enjoys far greater audience in India than the English Premier League, 2018 FIFA World Cup and the 2017 FIFA U-17 World Cup combined.

More than 270 million tune in to watch India’s premier football league on television while the 2018 FIFA World Cup in Russia was only consumed by 111 million.

The 2017 FIFA U-17 World Cup which was held in India had a viewership of 68 million while the English Premier League grabs only 18 million Indian eyeballs on television.

In the past six years, football has gained massive ground in the country despite cricket being the undisputed number one sport. Football is now the second-most favourite sport among urban teenagers with 32.3 per cent aspiring to be one, behind cricket, which is a preferable career choice for 41.1 per cent.

The sixth season of ISL has seen a 15.36 per cent growth in impressions as the FSDL-organised league has had an average TVT of 32 Lakhs in the first twenty games of the season as compared to 27 Lakhs at the same stage in season 2018-19, BARC states.

Follow Us For Latest Updates -

India Updates
India Updates is an independent news & Information website. Follow us for regular updates on News and Information.

Related News


Please enter your comment!
Please enter your name here

Trending Topics

Covid 19 India Updates

PM assures OFC to each village in 3 years for more Digital India Push

New Delhi, Aug 15 (IANS) Giving a new fillip to the Digital India vision Prime Minister Narendra Modi on Saturday announced that every village...

Trending Right Now

Three Covid Vaccine from India in testing phase, mass production soon: PM

New Delhi, Aug 15 (ANI): Prime Minister Narendra Modi said on Saturday that three vaccines against coronavirus are in the testing stage in the...