25.1 C
Delhi
Wednesday, September 30, 2020

We are not Chinese but homegrown Indian brand, says Dream11

- Advertisement -

dream 11By Chetan Sharma, New Delhi (IANS) Following the criticism that Indian Premier League’s new title sponsor Dream11 is associated with Chinese investors, the fantasy league sports platform has clarified that it is a ‘completely homegrown Indian brand’.

“Dream11 is a completely homegrown Indian brand. We are proud to say that the entire product and technology of Dream11 is developed within India, by Indians and is exclusively available for only Indian sports fans,” a Dream11 spokesperson told IANS.

The spokesperson further stated that the majority of its investors are Indians with Chinese-origin investors holding a minority stake.

“Dream11 is almost entirely owned by Indians, which includes its founders, all 400+ Indian employees and our Indian investors such as Kalaari Capital and Multiples Equity. Out of the five investors, one of the investors has Chinese origins and holds a very small minority stake,” the spokesperson explained.

After the rising tension at the India-China border earlier this year, the government banned 59 Chinese mobile applications. Calls for boycotting Chinese products also intensified as 20 Indian soldiers were killed in the Galwan Valley clash in June.

This led to a huge uproar against BCCI having Chinese smartphone makers VIVO as IPL title sponsors. Subsequently, VIVO opted out as its title sponsor for the year, with Dream11 stepping in as the IPL 2020 sponsor at Rs 222 crore.

Asked how excited Dream11 is with the sponsorship deal, the spokesperson said they take pride in the fact that they are the only sports brand to ever be IPL’s title sponsor.

“With live sporting action being missed by Indian sports fans due to the COVID-19 pandemic, IPL will mark the comeback of mainstream Indian cricket, making this IPL season the most-awaited and watched sporting event in India. Dream11 is the only sports brand to bag the title sponsorship in the IPL’s history,” the official said.

“It will be a treat for sports fans to see the collaboration of one of the biggest Indian homegrown sports brands, thereby making sports fan engagement central to this year’s IPL.”

The spokesperson also said this year’s IPL could potentially break all records of sports consumption this year.

“During the lockdown, in the absence of mainstream cricket, Indian fantasy sports fans were happy to consume non-mainstream cricket leagues from COVID-19 free regions like Vincy Premier League, ECS and so on. This trend indicates there is a lot of pent-up demand for mainstream live sports and Dream11 IPL could potentially break all records of sports consumption this year.

“A recent FIFS-KPMG report found that over 55 per cent of fantasy sports users consumed more real-life sports. With the lockdown, the reliance on digital mediums to consume sports and entertainment has grown like never before. Hence, we know that the upcoming IPL season will be an opportunity to capitalise on the fervour and the digital-first approach adopted by the Indian sports community.

“We will continue to focus on brand awareness and look forward to increasing our user base from eight crore+ Indians to having 10 crore+ Indians making their Dream11 team for every Dream11 IPL match,” he concluded.

The 13th IPL edition is scheduled to start from September 19 in the UAE and will run until November 10.

Source: IANS

India Updates
India Updates is an independent news & Information website. Follow us for regular updates on News and Information.

Follow Us On

Related News

Huawei ‘P Smart 2021’ smartphone with Kirin 710A chip launched

Beijing, Sep 30 (IANS) Chinese tech giant Huawei has introduced a new mid-range smartphone 'P Smart 2021' with a modest chipset, 48MP primary camera...

RBI extends interim relaxations in WMA limits, OD regulations

New Delhi, Sep 30 (IANS) The Reserve Bank of India (RBI) has extended the interim relaxations it made for the state governments earlier this...

Rajnath launches startup challenge to promote self-reliance in defence sector

New Delhi, Sep 29 (IANS) Union Defence Minister Rajnath Singh on Tuesday launched a startup challenge to achieve self-reliance in the military sector under...

Xiaomi’s Mi India forays into smart home category in India

New Delhi, Sep 29 (IANS) Xiaomi subsidiary Mi India on Tuesday forayed into the smartwatch and smart speaker categories, along with launching other affordable...

Profit booking, global cues subdue markets, banking stocks fall

Mumbai, Sep 29 (IANS) Profit booking, along with volatile global cues, subdued the Indian equity markets on Tuesday, with both the BSE Sensex and...

Digital transformation top priority for 9 in 10 large firms: TCS

New Delhi, Sep 29 (IANS) While 68 per cent of companies have seen revenue declines amid the pandemic, nine out of 10 large enterprises...

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Trending Topics In India

Covid 19 India Updates

Serum Institute to manufacture 200mn doses of Covid-19 vaccine

New Delhi, Sep 29 (IANS) A further collaboration among the Serum Institute of India (SII), the world's largest vaccine manufacturer by volume, Gavi...

Serum Institute to manufacture 200mn doses of Covid-19 vaccine

New Delhi, Sep 29 (IANS) A further collaboration among the Serum Institute of India (SII), the world's largest vaccine manufacturer by volume, Gavi...

87million were likely exposed to Covid-19, 1 in 15 had antibodies

New Delhi, Sep 29 (IANS) The key findings of the second round of sero-survey conducted by the Indian Council of Medical Research (ICMR) suggested...

Health ministry launches web portal for COVID-19 vaccine updates

New Delhi, Sep 28 (PTI) The Union Health Ministry on Monday launched a web portal that will provide all important information on COVID-19, vaccine...

Dependence of global supply chain on single source exposed: PM Modi

New Delhi, Sep 28 (PTI) The coronavirus pandemic has shown the risk involved in excessive dependence of the global supply chain on any single...

Over 3,000 vaccinated against coronavirus in Moscow

Moscow, Sep 28 (IANS) More than 3,000 people in Moscow have been vaccinated against the novel coronavirus, the media has reported."More than 3,000 volunteers...

Trending News In India

Huawei ‘P Smart 2021’ smartphone with Kirin 710A chip launched

Beijing, Sep 30 (IANS) Chinese tech giant Huawei has introduced a new mid-range smartphone 'P Smart 2021' with a modest chipset, 48MP primary camera...

RBI extends interim relaxations in WMA limits, OD regulations

New Delhi, Sep 30 (IANS) The Reserve Bank of India (RBI) has extended the interim relaxations it made for the state governments earlier this...

Rajnath launches startup challenge to promote self-reliance in defence sector

New Delhi, Sep 29 (IANS) Union Defence Minister Rajnath Singh on Tuesday launched a startup challenge to achieve self-reliance in the military sector under...

Xiaomi’s Mi India forays into smart home category in India

New Delhi, Sep 29 (IANS) Xiaomi subsidiary Mi India on Tuesday forayed into the smartwatch and smart speaker categories, along with launching other affordable...

Profit booking, global cues subdue markets, banking stocks fall

Mumbai, Sep 29 (IANS) Profit booking, along with volatile global cues, subdued the Indian equity markets on Tuesday, with both the BSE Sensex and...

Digital transformation top priority for 9 in 10 large firms: TCS

New Delhi, Sep 29 (IANS) While 68 per cent of companies have seen revenue declines amid the pandemic, nine out of 10 large enterprises...

Trending Showbiz

NCB seizes phones of Deepika, Rakul, Simone, Karishma in drugs case

Mumbai, Sep 26 (IANS) The Narcotics Control Bureau (NCB), which quizzed Bollywood actors Rakul Preet Singh, Deepika Padukone, her former manager Karishma Prakash, and...

NCB quizzes Deepika, Sara, Shraddha in drug case related to SSR death

Mumbai, Sep 26 (IANS) The Narcotics Control Bureau (NCB) on Saturday questioned Bollywood divas Deepika Padukone, Sara Ali Khan, Shraddha Kapoor for several hours...

‘CBI delay in converting abetment to suicide to murder frustrating’

Mumbai, Sep 25 (IANS) Vikas Singh, family lawyer of late actor Sushant Singh Rajput, on Friday stated that the delay being by Central Bureau...

NCB questions Rakul, Deepika’s ex-manager, Dharma Productions honcho

Mumbai, Sep 25 (IANS) The Narcotics Control Bureau (NCB) on Friday is questioning Bollywood actor Rakul Preet Singh, Dharma Productions executive producer Kshitij Ravi...

Famed singer S.P. Balasubrahmanyam succumbs to Covid-19

Chennai, Sep 25 (IANS) Famed playback singer and Padma awardee S.P. Balasubrahmanyam, or popularly SPB or Balu in the movie world and who has...

Trending Sports

ICC gets recognition for two digital initiatives in Leaders in Sports Awards

Dubai, Sep 28 (PTI) The International Cricket Council (ICC) has been recognised for its twin digital initiatives at the prestigious Leaders in Sports Awards...

Played nearly 500 games, can speak to any player says Ganguly

Kolkata, Sep 28 (PTI) His nearly "500 international match experience" gives him the right to speak and guide any player "be it Shreyas Iyer...

Went through rigorous physical, mental transformation for 1996 Olympics, says Paes

New Delhi, Sep 28 (IANS) The year was 1996 and no Indian had won an individual medal at the Olympics 44 years prior to...

Sensational Tewatia hits five sixes in an over as RR defeats KXIP

Sharjah, Sep 28 (PTI) Rahul Tewatia struck five sixes in an over at the fag end of the match as Rajasthan Royals recorded the...

Gill stars as clinical KKR thrash SRH by 7 wkts

Abu Dhabi, Sep 27 (IANS/GloFans) Opener Shubhman Gill's unbeaten 70-run knock along with Eoin Morgan's 42 not out guided Kolkata Knight Riders (KKR) to...

Latest Trending News In India

Huawei ‘P Smart 2021’ smartphone with Kirin 710A chip launched

Beijing, Sep 30 (IANS) Chinese tech giant Huawei has introduced a new mid-range smartphone 'P Smart 2021' with a modest chipset, 48MP primary camera...

RBI extends interim relaxations in WMA limits, OD regulations

New Delhi, Sep 30 (IANS) The Reserve Bank of India (RBI) has extended the interim relaxations it made for the state governments earlier this...

Rajnath launches startup challenge to promote self-reliance in defence sector

New Delhi, Sep 29 (IANS) Union Defence Minister Rajnath Singh on Tuesday launched a startup challenge to achieve self-reliance in the military sector under...

Xiaomi’s Mi India forays into smart home category in India

New Delhi, Sep 29 (IANS) Xiaomi subsidiary Mi India on Tuesday forayed into the smartwatch and smart speaker categories, along with launching other affordable...

Profit booking, global cues subdue markets, banking stocks fall

Mumbai, Sep 29 (IANS) Profit booking, along with volatile global cues, subdued the Indian equity markets on Tuesday, with both the BSE Sensex and...